Two Week Social Media Plan

West Virginia Paint Store Editorial Calendar

May 8 through May 22

Sunday May 8, 2016

Instagram

  • Want to learn some helpful design tips? (Photo: A few design tips on a colorful background). #wvpaint

Facebook

Get inspired to start a painting project in your home with David Nestor helpful design tips:

*bulleted list of design tips*

Twitter

Check our Facebook page for some inspiring paint project ideas! #wvpaint

Retweet photos from the #wvpaint

 

Monday May 9, 2016

Instagram

Having Monday blues? Feel like chopping off your ear? Stop in and check out our selection of canvases and easels. (Photo: canvases and easals). #wvpaint

Regram photos of paintings

Facebook

Having Monday blues? Feel like chopping off your ear? Stop in and check out our selection of canvases and easels.

Twitter

No Posts

 

 

Tuesday May 10, 2016

Instagram

  • What is your favorite art medium? #wvpaint
  • Regram photos

Facebook

No Posts

Twitter

What is your favorite art medium? #wvpaint

Retweet posts

 

Wednesday May 11, 2016

Instagram

Happy National Paint Day! How will you celebrate? (Photo: Paint can (with drawn on face) with birthday hat and streamer taped to the side) #wvpaint

 

Facebook

Happy National Paint Day! How will you celebrate? (Photo: Paint can (with drawn on face) with birthday hat and streamer taped to the side)

Twitter

Tweet how you are celebrating National Paint Day! (Photo: Paint can (with drawn on face) with birthday hat and streamer taped to the side) #wvpaint

Retweet tweets

 

Thursday May 12, 2016

Instagram

#throwbackthursday (Photo: old store with my grandparents) #wvpaint

Facebook

No Post

Twitter

#throwbackthursday (Photo: old store with my grandparents) #wvpaint

 

Friday May 13, 2016

Instagram

  • Calling all DIY projects! Show us your favorite projects you’ve done with West Virginia Paint Store products!
  • Regram photos from #wvpaint

Facebook

Do it Yourself! Show off your favorite projects you’ve done!

Twitter

No Posts

 

Saturday May 14, 2016

Instagram

  • Enjoy your weekend with a “Paint” Night. (Photo: two paint cans enjoying dinner together)

Facebook

No Posts

Twitter

Enjoy your weekend with a “Paint” Night. (Photo: two paint cans enjoying dinner together)

 

Sunday May 15, 2016

Instagram

No Posts

Facebook

No Posts

Twitter

No Posts

 

Monday May 16, 2016

Instagram

  • Don’t let the Monday blues get you down! (Photo: happy yellow paint can holding a brush)

 

Facebook

Don’t let the Monday blues get you down! (Photo: happy yellow paint can holding a brush) *Include fun paint fact*

 

Twitter

Don’t let the Monday blues get you down! (Photo: happy yellow paint can holding a brush)

 

Tuesday May 17, 2016

Instagram

  • #transformationtuesday old photo of the building vs. new photo (maybe have past workers in photo also)

Facebook

No Posts

Twitter

No Posts

 

Wednesday May 18, 2016

Instagram

No Posts

Facebook

“Create a Space All For Him

A man cave has never looked better than this one (Photo: picture of man cave created from paint from the store and DIY projects from the store)

Twitter

Show us your photos of your favorite rooms! We’ll retweet our favorites! #wvpaint

 

Thursday May 19, 2016

Instagram

#throwbackthursday to the first photo ever done in the store

Facebook

No Posts

Twitter

#throwbackthursday to the first photo ever done in the store

 

Friday May 20, 2016

Instagram

  • Have tomorrow off? Spend the day at our store! (Photo: Paint can relaxing in a chair under an umbrella sipping a cocktail from a coconut)

Facebook

TGIF enjoy the start to your weekend with a new DIY project!

 

Twitter

No Posts

 

Saturday May 21, 2016

Instagram

Visit West Virginia Paint Store this weekend! (Photo: Happy paint can amongst other paint cans) #wvpaint

Facebook

No posts

Twitter

  • How are you spending your weekend? We’re starting a new bathroom project! #wvpaint
  • Retweet posts from #wvpaint

Sunday May 22, 2016

Instagram

No posts

Facebook

No posts

Twitter

No posts

I chose this part of the calendar because according to some parts of the internet the first week (May 11-16) is National Paint Week. The goal is to create a fun and interesting conversation by using happy paint cans to generate laughs.

(I  agree with this so I’m keeping it). –> “The platforms were previously determined, but also chosen because they mingle well together. It would be an easy task to mix up the information disseminated to craft a unique post on each platform. This is important because those who follow the organization on every platform will have a diverse and interesting variety on each feed.”

Finally, to engage the audience as a community. I decided to use popular fun tags such as #throwbackthursday and mentioning the Monday blues to connect with the audience. This also will generate other people not in this area to check out our posts and see what we are about.

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